Saturday, May 7, 2022

Financial Analyst - American Red Cross - Remote

American Red Cross (National Headquarters Corporate Services - Finance, Disaster FInance & Supply Chain Management)

This is a work-from-home role.  This position is more than a traditional finance role.

  • Bachelor’s degree (or equivalent years of experience)
  • 3-5 years in financial management and analysis
  • Power BI or other data visualization experience
  • Strong Microsoft Office skills
  • Desire to learn how to be an agent of change managing stakeholders
  • Interest in supporting a robust program inside a national finance organization
  • Motivation to lead a team of volunteers

Anyone interested can view the full position description and apply here:

Please reach out to me with any questions at my personal or Red Cross email. 


Peter A. Harisiades

(609) 917-4718

Tuesday, May 3, 2022

Email Marketing Specialist: Consultant Role - 6+ month Contract

 Email Marketing Specialist: Consultant Role

Timeline: ASAP, Six-Month Contract with Option to Extend

Job Description

As an email marketing specialist, you will oversee all aspects of email marketing campaigns, including working closely with stakeholders and agencies to develop, execute and maintain daily/weekly monitoring of email marketing campaigns; drive efficient and effective campaign execution; incorporate digital marketing and automation best practices, and devise A/B testing strategies and optimizations.


  • Produce and execute all email campaigns, including building emails from templates and HTML, copywriting, asset coordination, QA, and scheduling. This includes building templates, landing pages, lead forms and CTAs.

  • Support strategic plans via manual and triggered campaigns across the customer lifecycle including prospecting, win-back, nurturing, post-purchase, loyalty, retention, surveys, and transactional emails.

  • Use customer data such as web-behavior to drive the message and content personalization.

  • Test and learn by: executing A/B tests, managing testing calendar, recording results, and advising on improvements. Testing includes subject lines, message content, CTAs, customer cohorts, and segments, send time, and new features intended to drive performance lift.

  • Work in partnership with designers, copywriters and Global agency to optimize email creative and template structure based on best practices.

  • Provide regular campaign performance reports that include opens, clicks, conversions, revenue, revenue lift, unsubscribes, etc.

  • Identify new opportunities and nurture the sales pipeline with the goal to accelerate qualified prospects and drive revenue


  • Minimum 3-5 years of hands-on email marketing automation experience with Marketo 

  • Detailed knowledge of email regulations, best practices, and compliance internationally in various regulatory regimes (e.g., GDPR or CASL).

  • Strong email copy background

  • Functional knowledge of audience segmentation

  • Proficiency in Google Analytics, HTML, CSS, and/or JavaScript – specifically building emails and landing pages that are responsive. Ability to code in HTML

  • Strong analytical skills and ability to translate analysis into actionable recommendations to help achieve revenue goals and improve customer experience

  • Knowledge of SEO/SEM

  • Ability to work in a matrix and fast-paced environment


  • Email Marketing

  • Campaign Marketing

  • Communication Skills

  • Marketing Automation

  • Marketo

  • Strategic

  • Web Analytics

  • Testing

  • Template Creation

  • Content Creation

Candidates should contact email resumes to:

Tina Tuccillo